We all know how tough it is out in the employment market today. If you’re looking for a job, you need to go beyond the standard CV / Resume / Covering letter, the ability to showcase your talent and creativity online gives you a great opportunity to think outside the box and get your name in front of prospective employers.
Here is a fantastic example of how Alec Brownstein an advertising creative in New York did just that – by targeting creative directors in the agencies he wanted to work with in Google AdWords…
He created five ads, got four interviews and ended up with a job at one of the agencies. Total outlay: US$6.
The old stalwarts of recruitment are still important – so don’t throw that CV away just yet, but with up to 80% of employers looking online to source talent you’d be mad to ignore the potential. Go on, get creative… and let us know how you get on in the comments :-).